新风天域集团
岗位信息
招聘岗位
市场营销专员 / 管理培训生 - 市场营销
工作城市
上海
毕业届别
2027
是否笔试
未明确
招聘批次
校招
截止日期
2027-09-04
发布日期
2026-09-04
📋 岗位职责 / 任职要求
岗位职责:
AI驱动的内容创新: 深度利用各类AI工具(如文本生成、图像/视频生成、数据分析等)进行市场内容的创意延展、素材制作与效率提升,探索AI在品牌传播中的新应用场景。
品牌建设与传播: 协助制定并执行品牌传播策略,参与撰写、编辑、审核各类品牌宣传文案、新闻稿、社交媒体内容等,维护品牌调性一致性。
活动策划与执行: 参与线上线下市场活动的创意构思、方案策划、资源协调与落地执行,并对活动效果进行复盘与优化。
市场调研与分析: 运用AI工具及传统方法进行行业趋势、竞品动态、用户洞察等方面的信息搜集与分析,为市场决策提供输入。
跨部门协作: 与设计、产品、销售等部门高效协同,确保市场项目的顺利推进。
- AI-Driven Content Innovation: Deeply leverage a wide range of AI tools (e.g., text generation, image/video generation, data analytics, etc.) to drive creative content expansion, asset production, and efficiency enhancement. Explore new application scenarios for AI in brand communication.
- Brand Building & Communication: Assist in developing and executing brand communication strategies; participate in writing, editing, and reviewing brand copy, press releases, social media content, and other materials to maintain brand voice consistency.
- Event Planning & Execution: Participate in the creative ideation, program design, resource coordination, and on-the-ground execution of online and offline marketing events, followed by post-event performance review and optimization.
- Market Research & Analysis: Utilize AI tools alongside traditional methodologies to gather and analyze information on industry trends, competitive dynamics, and user insights, providing input for marketing decision-making.
- Cross-Functional Collaboration: Work closely with design, product, sales, and other departments to ensure smooth execution of marketing projects.
岗位要求:
教育背景: 2027届本科及以上学历应届毕业生,专业不限,市场营销、广告、传媒、数字媒体技术、人机交互等相关专业优先。
AI-Native特质: 必须为AI原住民,即对各类主流AI工具有深度使用经验和独特见解,能将其视为日常工作的核心生产力工具,而非仅仅了解概念。请附上个人AI工具应用案例或作品集(如有)。
核心能力: 具备极强的学习能力、好奇心与创造力,思维活跃,敢于打破常规。优秀的文案功底与审美能力,能够将创意转化为高质量产出。
综合素质: 具备良好的项目管理能力、团队合作精神和抗压能力,结果导向。
- Educational Background: 2027 Bachelor's degree or above graduates. All majors are welcome, with preference given to Marketing, Advertising, Media, Digital Media Technology, Human-Computer Interaction, or related fields.
- AI-Native Trait: Must be an AI-native—meaning you possess deep hands-on experience and unique perspectives on a wide range of mainstream AI tools, and treat them as core productivity instruments in daily work, rather than merely understanding the concepts. Please include a portfolio or examples of your AI tool applications (if available).
- Core Competencies: Strong learning ability, intellectual curiosity, and creativity; an active and unconventional thinker. Excellent copywriting skills and aesthetic sensibility, with the ability to translate creative ideas into high-quality deliverables.
- Professional Attributes: Strong project management skills, teamwork spirit, and the ability to thrive under pressure. Results-oriented with a strong drive to deliver.
投递方式
投递入口为会员专属,登录 / 注册 后查看(注册送 15 天免费试用)ℹ️ 信息来源
本条招聘信息由校招宝转载自 北森招聘系统(企业校招官网),版权归原发布方所有,校招宝仅作信息聚合与导航。
该来源未提供原文链接
招聘信息以官方原文为准,投递前请核实截止日期与要求。如涉侵权或信息有误,请邮件联系 kknee@qq.com,我们将在 24 小时内处理。