At Kent, you’ll develop the creative, analytical and strategic skills to understand audiences, build digital experiences and make marketing decisions with confidence. You’ll explore how people behave online, how brands create meaningful connections and how data can reveal what works.
You’ll work across digital media design, customer insights, social media and web analytics, data-driven marketing analytics and digital marketing and AI strategies. Along the way, you’ll learn to combine creativity with evidence – developing campaigns and solutions that are both engaging and effective.
You’ll also consider the bigger picture: the ethical and sustainable choices behind digital marketing, the impact of emerging technologies and the changing expectations of consumers.
2.2 or above
A minimum of a second-class UK degree, or an equivalent internationally recognised qualification in any subject area is needed for this course. We particularly encourage applicants from a marketing, business or management background.
All applicants are considered on an individual basis and those without an honours degree may also be considered on the basis of work experience, professional qualifications and the relevance of the programme to their current professional role.
Please see our International Student website for entry requirements by country and other relevant information. Due to visa restrictions, students who require a student visa to study cannot study part-time unless undertaking a distance or blended learning programme with no on-campus provision.
This course requires a Good level of English language, equivalent to B2 on CEFR.
Details on how to meet this requirement can be found on our English Language requirements webpage .
Examples:
IELTS 6.0 with a minimum of 5.5 in each component
PTE Academic 63 with a minimum of 59 in each sub-test
A degree from a UK university
A degree from a Majority English Speaking Country
| QS 综合 | 院校 | 学制 | 学费 |
|---|---|---|---|
| 第 18 位 | 香港中文大学The Chinese University of Hong Kong | 1年 | 410000港币/年 |
| 第 33 位 | 香港科技大学The Hong Kong University of Science and Technology | 1年 | 400000港币/年 |
| 第 35 位 | 爱丁堡大学The University of Edinburgh | 1年 | 34860英镑/年 |
| 第 40 位 | 曼彻斯特大学The University of Manchester | 1年 | 34800英镑/年 |
| 第 57 位 | 布里斯托大学University of Bristol | 1年 | 34500英镑/年 |
| 第 62 位 | 伦敦政治经济学院London School of Economics and Political Science | 1年 | 39900英镑/年 |
| 第 68 位 | 伯明翰大学University of Birmingham | 1年 | 34830英镑/年 |
| 第 85 位 | 杜伦大学Durham University | 1年 | 34500英镑/年 |