The Master of Science (MSc) program in Marketing enables students to gain expertise in areas regarded as critical by today’s employers, including data-driven marketing, digital marketing, brand management and artificial intelligence (AI).
Students of the program cultivate foundational marketing knowledge through a series of core courses and accrue the latest marketing information and practical marketing skills through elective options.
Students will derive cutting-edge knowledge, tools, and decision frameworks needed to tackle real-world marketing challenges. The program provides students access to become leading and responsible marketing professionals, particularly by joining multinationals, small or medium-sized companies, non-profit organizations, or as entrepreneurs in charge of their own.
Across the year, the program provides various outreach and networking opportunities to enrich students’ business vision and expose them to the latest industry trends and first-hand marketing know-how.
On successful completion of the program, graduates will be able to:
To qualify for admission, applicants must meet all of the following requirements. Admission is selective and meeting these minimum requirements does not guarantee admission.
| QS 综合 | 院校 | 学制 | 学费 |
|---|---|---|---|
| 第 18 位 | 香港中文大学The Chinese University of Hong Kong | 1年 | 410000港币/年 |
| 第 35 位 | 爱丁堡大学The University of Edinburgh | 1年 | 34860英镑/年 |
| 第 40 位 | 曼彻斯特大学The University of Manchester | 1年 | 34800英镑/年 |
| 第 57 位 | 布里斯托大学University of Bristol | 1年 | 34500英镑/年 |
| 第 62 位 | 伦敦政治经济学院London School of Economics and Political Science | 1年 | 39900英镑/年 |
| 第 68 位 | 伯明翰大学University of Birmingham | 1年 | 34830英镑/年 |
| 第 85 位 | 杜伦大学Durham University | 1年 | 34500英镑/年 |
| 第 97 位 | 诺丁汉大学University of Nottingham | 1年 | 34800英镑/年 |