The digital marketing landscape is ever evolving, consumers are better informed and have more influence on buying behaviour online. In this Masters in Digital Marketing you’ll explore how consumers engage with brands online, and you'll develop expertise in key digital marketing specialisms such as SEO, social media, content creation and campaign planning.
The module Digital Marketing Analytics examines the role of statistics in the context of web and social media platforms. You will be able to put your knowledge in practice by formulating your own marketing and business plans.
If you study MSc Marketing you can choose between two pathways MSc Marketing (International) or MSc Marketing (Sustainable) . Unsure which pathway to choose? You can switch within the first few weeks of term.
Exclusively available to Henley Business School offer holders, the Pre-study course suite comprises of innovative short courses designed and developed by Henley faculty on the Futurelearn platform, one of the leading online learning platforms.
A course delivered online by Henley faculty and you will receive online support from one of our teaching staff members and be able to interact with other prospective students in your course.
This pre-study interactive course is designed by Henley Business School faculty to introduce you to the world of coding in Python. According to recent employer surveys, coding is a top 5 employability skill in the new world of work. The World Economic forum includes technology design and programming in the top 10 skills of 2025. Coding is an extremely powerful skill to have going forward in all areas of business and finance. Due to the importance of coding skills in your future, you will be using coding in some of your courses depending on your choice of programme at Henley Business School. So, this pre-study course can be seen as a stepping stone in your learning journey. Even if coding is not directly utilised as a part of your programme, completing this course, earning the certificate and complementing this with some further independent learning, could set you apart in an increasingly competitive job market. Python is the most utilised programming language in the world and so the purpose of this course is for you to learn the fundamentals of Python, and how to use it to solve practical problems in your area of interest.
See country and region-specific information and entry requirements for International applicants or please contact us with any questions .
Studying in a second language can be challenging. If your English language ability is below the minimum requirement, we may ask for evidence of proficiency. Alternatively, we may ask you to attend an English language course before you begin your studies with us.
The Pre-sessional English Programme is for international students who need to meet their degree programme English language requirements. Our courses equip you with the skills and language needed for academic success, including critical thinking, self-reflection, learner autonomy, research skills and integrating sources. The Pre-sessional English Programme is accredited by the global association of Lecturers in English for Academic Purposes, which guarantees you will receive a high-quality student experience.
Find out about our comprehensive range of Pre-Sessional English courses
We accept the non-SELT version of LanguageCert (which includes the online version) and DuoLingo as suitable English language qualifications. These can be accepted for direct entry onto Undergraduate (except Speech and Language Therapy), Postgraduate Taught (except Speech and Language Therapy) and Postgraduate Research programmes.
For information on individual programme requirements and other English language qualifications, please visit our English requirement equivalent page.
If you require specific advice on your qualification please contact admissions directly by e-mail or telephone at +44 (0) 118 378 5289.
If you are not a national of the European Union (EU), you may need to obtain a UK visa. This visa will allow to live and study in the UK. See the UK Border Agency website . Contact the University's International Office with any questions: intoff@reading.ac.uk .
The UK’s Graduate Route post-study work visa allows you to apply to stay in the UK to work after you graduate. The length of the Graduate Route visa in the UK will be 18 months starting from 1 January 2027. Visit the University visa and immigration support website for the latest information.
Apply online now through the University of Reading’s online application service.
The online application service allows you to complete your application information, attach electronic copies of your academic transcripts, certificates and other supporting information. It also provides a facility for an email request to be sent to your referees. This enables the referees to send your supporting references directly to us.
| QS 综合 | 院校 | 学制 | 学费 |
|---|---|---|---|
| 第 37 位 | 伦敦国王学院King's College London | 1年 | 40600英镑/年 |
| 第 40 位 | 曼彻斯特大学The University of Manchester | 1年 | 34800英镑/年 |
| 第 82 位 | 谢菲尔德大学The University of Sheffield | 1年 | 32155英镑/年 |
| 第 97 位 | 诺丁汉大学University of Nottingham | 1年 | 34000英镑/年 |
| 第 103 位 | 伦敦玛丽女王大学Queen Mary University of London | 1年 | 36950英镑/年 |
| 第 111 位 | 南安普顿大学University of Southampton | 1年 | 37000英镑/年 |
| 第 136 位 | 埃克塞特大学University of Exeter | 1年 | 31300英镑/年 |
| 第 149 位 | 纽卡斯尔大学Newcastle University | 1年 | 31900英镑/年 |