吉利控股集团
校招

岗位信息

招聘岗位
市场研究岗 Market Research
工作城市
宁波
是否笔试
未明确
招聘批次
校招
发布日期
2026-09-24

📋 岗位职责 / 任职要求

职位描述: 1、负责动态跟踪国内宏观经济环境、国家/地方政策导向,分析、判断对汽车行业、细分市场的影响; 2、负责动态开展乘用车市场环境、细分市场竞争环境及用户的现状和趋势研究,编制市场研究报告; 3、负责整理市场新车情况,并编制新车分析报告; 4、负责动态开展收集、整理和研究国内及海外竞争车企战略、产品规划、技术规划等信息,输出洞察报告; 5、负责动态开展收集、整理和研究国内和海外车展展会情报信息。 任职资格: 1、2027 届全日制硕士研究生,汽车类、工业设计类、心理学类、人因工程类相关专业; 2、具备基本的英语听说读写能力; 3、熟悉整车构造、汽车原理、电子电器及智能座舱基本功能逻辑,具备较完备的汽车相关知识体系; 4、具备互联网体验设计思维,了解生态运营、多端互联、云端配置、大数据AI等基础业务知识; 5、具备一定的具象表达能力,能综合运用多种手段准确表达体验设计意图; 6、具备良好的用户体验思维,运用第一性原理进行本质思考,深度洞察用户价值,善于使用体验技术实践用户价值。 Position Description: 1. Responsible for dynamically tracking the domestic macroeconomic environment and national/local policy orientation, analyzing and judging the impact on the automotive industry and market segments; 2. Responsible for dynamically conducting research on the current situation and trends of the passenger vehicle market environment, segmented market competitive environment and users, and compiling market research reports; 3. Responsible for sorting out new vehicle market conditions and compiling new vehicle analysis reports; 4. Responsible for dynamically collecting, sorting out and researching information such as strategies, product planning and technical planning of domestic and overseas competing automakers, and outputting insight reports; 5. Responsible for dynamically collecting, sorting out and researching intelligence information of domestic and overseas auto shows. Qualifications: 1. 2027 full-time master's degree graduate, majoring in automotive, industrial design, psychology, human factors engineering or related fields; 2. Basic English listening, speaking, reading and writing skills; 3. Familiar with vehicle structure, automotive principles, basic functional logic of electronic appliances and intelligent cockpit, with a relatively complete automotive-related knowledge system; 4. With Internet experience design thinking, understanding basic business knowledge such as ecological operation, multi-device interconnection, cloud configuration, big data and AI; 5. Certain concrete expression ability, able to accurately express experience design intentions by comprehensively using various means; 6. Good user experience thinking, applying first principles for essential thinking, deeply insight into user value, and good at using experience technology to practice user value. © 2026-2027 吉利控股集团

🏢 企业简介

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